Hello Blogging Buddies!
One of the toughest tasks that any blogger will face as they grow their online presence is building a strong readership.
You can have the jazziest blog post in the world, but if no one is reading it regularly, it will stagnate and die.
While I myself, prefer to use Pinterest as my favorite mode of gathering readers and fans, there are a number of ways that you can build up reader loyalty and recurring traffic through small actions and tricks that consistently keep fans coming back for more.
Enjoy and if you find this post at all helpful please share it on Pinterest, Facebook, or Twitter! ♥
♥ Emma Rae Thomas + The Poor Little Blogger Team
Post More Content – Here’s the thing my loves, sooo many blogs only post once or twice a month and wonder why they don’t have more views, but think for a moment about everything that happens in a month! It’s super unlikely that your readers will even know that you update regularly if your posting schedule is so frequent, let alone that they’ll remember to check back once you finally deign to grace them with a post. My Suggestion? Aim for twice a week or more to keep your content fresh in their minds and keep them coming back for more.
Watch Your SEO – Uh oh! Time to talk about the three letter S word that makes everyone all sweaty and nervous, SEO. While Most People freak out over the mere thought of having to optimize their content for search engines, the truth is that most of the things you can do to help keep your blog on the top of the charts are both simple and innate. Rename every photo you upload to your blog, use keywords in both your titles and posts, and most importantly download Yoast and let them do all of the heavy lifting!
Write Like You’re Having A Conversation – Let’s get this one out of the way right now! I am the worst speller in the world, I’m okay at grammar, and my vocab has got some serious flare, but the real secret “recipe” to my blogging success lies in 3 simple things? Social media persistence, beautiful branding, and a vibrantly conversational writing style! Come on, we’re not diagnosing diseases here, we’re just having fun, hanging out, and playing the wonderfully meta game of writing about writing. Unless you are over at Web MD, write your Homestyle Stuffing Post, or Home Decor Highlight in a way that will make your readers smile. No need for super serious tones or dictionary like precision, just tell us what you want to say in a tone that you would speak to your friends in, cause after all, we’re your homies! ♥
Pay Attention to Social Media – So, we’ve talked before about social media, and the fact that it can and will quickly become one of the most time consuming parts of blogging, but it’s also one of the most important things you can do to get views. I know it’s hard, but you can’t just ignore your presence on social media, dedicate a specific time of the day to post and interact on your favorite social media platform, and the results will speak for themselves.
Stay Active In The Community – Aside from social media the number one thing I do to drum up traffic is to check out other blogs in your niche and interact with them. Leave comments, like their posts, talk with them publicly. They will almost always return the favor, and it’s a quick way to get your name out there and associated with some blogs that are already big in your space.
Write Good, Long Lasting Content – There’s more to content than just producing a lot of it. You need to have good quality content (otherwise people don’t want to read it, which sort of defeats the purpose of producing a lot of it), and make sure that it’s content that won’t show it’s age too quickly. The key here is to produce evergreen content, content that you can re-post through your social media channels weeks or months later, and it will still be topical. Because of social networks like Pinterest and Facebook which allow content to be cycled and recycled through people’s feeds, the more timeless posts that you have on your blog, the more likely it is that you will continue to get views on those posts in the future.